Gethin Jones in the Money Bite studio with Miss Macaroon Founder Rosie Ginday and Yummie Brummie Chef Glynn Purnell

October – November 2016

Launch Director

Money Bite HD

Green Rock for NatWest

Launch director of the brand new money magazine show – presented by Angellica Bell and Gethin Jones – bringing TV production values to branded content.

I collaborated with Exec Producer and Series Producer to establish the look and feel of the programme. I developed a dynamic shooting style with lots of movement to create a raw and authentic show for an online audience.

I supervised the set design, adapting plans to ensure shooting practicality and maximise the visual impact of our location.

The show was nominated in the Drum Content Awards and has gone on to be NatWest's most popular online content ever with more than 2,000,000 views.

Award Nominations

Best Financial Services Content Marketing / Strategy Campaign

Drum Content Awards 2017



Gethin Jones
Angellica Bell
Launch Director
Stuart Earl
Executive Producer
Tim Plyming
Series Producer
Barney Newman